Why Do You Need to Redesign Your Website? Here are a few signs.
You’re website is not mobile-friendly.
Mobile optimization is a must. With the majority of web traffic now coming from mobile devices, it’s essential that your website be responsive and display correctly on different screen sizes. Mobile devices account for a huge majority of internet users in the United States, and that number is only growing. Make sure your website is up to date by optimizing it for the mobile experience! If not, you have some catching up to do.
Even though you have high traffic, your conversion rate is low.
If you’re getting a lot of web traffic but can’t seem to convert those visitors into customers, it may be time for an upgrade. A good website design will make sure that all the right elements are in place to increase conversions and maximize sales. Your website should be accomplishing a goal, whether that’s getting visitors to shop, read your blog, or call you. It’s time to try something new if you’re not seeing an increase in conversions.
You aren’t getting any traffic.
A website redesign may be your solution if you’re not getting any web traffic at all. This could mean that there’s an issue with your SEO, or it could have to do with the design. An outdated website generally won’t perform as well as one that’s been updated and optimized for SEO. A website redesign can help you get more visitors. Any way you cut it, if your only site visitor is you, something needs to change.
Website maintenance is an inevitable, never-ending process.
No website should remain static. Technology changes, trends come and go, and your audience’s needs evolve. For starters, as your business evolves, so too will your website. Update your website as soon as possible whenever any changes are made to your services, team, mission, products, branding, or prices.
Google is constantly changing, so you need to be able to adjust as well. Whenever Google updates its algorithm or changes what they consider to be best practices in SEO, your website needs to match those standards. Once again, think about the massive shift we’ve seen over the years, with desktop traffic switching to mobile. This meant businesses needed to start prioritizing their website experience for smartphones.
Now that you understand the importance of website redesigns, it’s time to take action!
If your website is not mobile-friendly, outdated, or isn’t seeing any traffic, it’s time for a change. Our team can help you update your website design and make sure it’s compliant with Google’s latest SEO standards. Contact us today for a free consultation!